The Aesthetic Founder

Where visual taste meets brand momentum.

About

“Everything you need to launch a bold, beautiful, aligned brand identity — without hiring a designer or wasting hours second-guessing your aesthetic.”

A person with surrealistic, pastel-colored body and face paint, surrounded by large, soft, pastel pink and cream-colored fabric or petals.

Who is this for?

• Solo creative founders
• Designers, artists, consultants, and lifestyle entrepreneurs
• Former in-house creatives going independent
• Women in design who want to be seen as high-end, not “freelance”
• Creatives launching premium offers without time for custom branding

Done guessing your vibe?
The Aesthetic Founder helps you turn your taste into a brand — in one week.
No code. No confusion. Just clarity, visuals, and momentum.

THE AESTHETIC FOUNDER

What you
will get

Signature Brand Board Template

• Editable Figma board
• Includes type, color, tone, and visual direction
• With 3 designer-made starter styles: minimal luxe, retro-elevated and AI-core

Visual Identity Kickstart Pack

• 20+ AI-enhanced brand visuals
• Moodboards, hero graphics, story covers, IG post templates
• “Editable with your own name in minutes”

BONUS: 3-Page Brand Website Template

• About / Services / Contact
• Clean, conversion-ready and aesthetic

Brand Messaging Blueprint

• Prompts to write your brand story, value prop, and IG bio
• Creator-specific niche angles (art, fashion, coaching and strategy)


The Aesthetic Launch Guide

• 20+ AI-enhanced brand visuals
• Moodboards, hero graphics, story covers, IG post templates
• “Editable with your own name in minutes”

BONUS: Recorded video support

I love helping my students & clients even further more! You’ll get recorded videos support based on the work you have accomplished and the feedback you need. Ask questions. Get answers.

A woman standing on rocks by the ocean wearing a blue coat with neon green accents and yellow wide-leg pants, with pink and purple abstract floating shapes in the background.
Four models with diverse skin tones wearing feathered headdresses in profile, set against a clear sky.
A woman wearing large, translucent, floral-patterned sunglasses and a colorful, floral-patterned headscarf against a desert landscape with cacti.

✔ A polished brand identity that reflects their aesthetic & vision.
✔ A brand board they can share with collaborators, sponsors or clients.
✔ Custom-ready visuals for their next offer or Instagram launch.
✔ Confidence to finally post, sell, pitch — and show up.
✔ Momentum to build their brand with clarity & taste.

WHAT YOU WILL WALK AWAY WITH

Woman in a white puffy jacket and wide-brimmed hat standing near large mushroom-shaped structures outdoors with a palm tree in the background.

Why I built this?

Because I’ve been you.
A designer working for others, creatively underused—while knowing I had a bold, refined, wildly magnetic vision waiting to come to life. I had to rebuild from scratch.

A person in a white hoodie and beige wide-leg pants standing on rocks by the ocean, with floating iridescent bubbles and colorful abstract shapes in the background against a clear blue sky.
Close-up of a woman with a serious expression, wearing a reflective, geometric collar, surrounded by pink tulips against a muted green background.
A woman with platinum blonde hair and blue eye makeup wearing a colorful, ruffled dress with large, layered, multicolored fabric petals.
A person wearing pink raincoat and glasses surrounded by bubbles, with a clear sky background.

Your taste is not random. It’s your superpower.
The Aesthetic Founder helps you turn it into a brand the world remembers.