ikubix
A 10-day Visual Systems Sprint for AI-native companies whose product is moving faster than their brand.
AI made visuals easy. Ikubix makes them unmistakable.
The thesis
AI compressed the time it takes to produce a brand identity from weeks to hours. Anyone can ship a logo, a palette, a launch page by Friday. Which means almost every AI-native company now looks like every other AI-native company.
Distinctiveness is no longer a function of how well you execute. It's a function of the system underneath — the decisions you make before any surface gets designed. The Visual Systems Sprint builds that system.
The Sprint
Read
Audit of your current visual surface, competitive landscape, and the latent system underneath what you've already shipped. The diagnostic that most studios skip.
Frame
The named principles, the visual vocabulary, the decisions that will hold across surfaces you haven't built yet. Delivered as a working document, not a deck.
Build
Application across the surfaces that matter most — product, marketing, social, motion. Enough proof that your team can extend the system without us.
Who this is not for
Pre-product startups. Teams whose brand decisions are still being made by committee. Anyone looking for execution capacity rather than judgment.
Selected work
Case study
Sable
Visual system for an AI-native product studio.
Case study
Luma Institute
Identity system for a research-led learning platform.
Case study
Atelier Forme
Brand system for a contemporary architecture practice.
Who you're working with
Nathalie Chikhi. 25 years building visual systems for institutional clients across Europe and the US, and currently lead AI integration in fintech product design.
Also a working abstract painter — exhibited at Art Basel Miami Beach and Mass MoCA. The intersection is rare on purpose.
45 minutes. No deck. We decide together if a Sprint is the right fit.